Companies step up to fitness test

Winners of the first-ever Atlanta Corporate Fitness Challenge were announced recently at an awards ceremony at the World of Coca-Cola museum.

Chick-fil-A took top honors as the Overall Most Fit company. North Point Ministries won for the Most Participation, and Cox Enterprises garnered the Most Improved award.

The eight-week-long competition pitted nine Atlanta companies and more than 2,200 participants in a fitness challenge designed to improve body composition, cardiovascular health, flexibility and muscular strength. Aggregate results determined the winners.

The program began in July with each participant receiving a Polar Body Age test and selecting one area of improvement to target. Commitment cards outlining specific goals and recommended activities were distributed to help employees make incremental changes and achieve desired results.

“The Atlanta Challenge allowed individuals from each company to work together competing for something that was bigger than themselves,” Elizabeth David, Chick-fil-A’s wellness director, said in a written statement. “The outcome was positive for both the company culture, in creating a morale boost, and the individual, creating healthy habits.”

Other participating companies included CNN and Turner Broadcasting System, The Coca-Cola Company, Georgia Pacific, Georgia Power, UPS and Verizon Wireless.

source: AJC


2 Responses to “Companies step up to fitness test”

  1. 1 Lynda Lippin October 27, 2008 at 5:41 pm

    I must admit that it is pretty funny to me that Chik Fil A won as healthiest company when they sell fried chicken sandwiches and deep fried waffle fries. Sure, you can get a salad or grilled chicken, but it’s not like their stores are known for their health food!

  2. 2 starbucksgirl October 27, 2008 at 10:23 pm

    I don’t think the fitness challenge has anything to do with the product the company produces. It’s really all about what the company does to promote fitness among it’s employees. Maybe because of the “fired chicken sandwiches and deep fried waffle fries” Chick-fil-A employees find a need to be more health conscious? IDK. However, in their defense: it is chicken, not beef, and it’s cooked under pressure, which means less oil absorbed by the product, and they only use peanut oil, AND CFA just recently announced the removal of all trans fats from all of its products. I am personally familiar with this company and know the great strides it goes to to provide a state-of-the-are fitness facility with certified personal trainers for the employees at their home office in Atlanta. And Mr. Cathy’s son, Dan, who is in line to succeed his father in the business, is a marathoner. So, it is no surprise to me that they would win such an award.

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