Will the New iPhone Come in Different Flavors–Like the iPod–to Boost Sales?

The newest iPhone may be split into multiple models to boost sales, according to two new sources. But rather than creating new hardware for each, Apple may split the iPhone’s personality by releasing iPhones containing different software.

But now a few hints have come directly from Apple management, and they genuinely point toward a fragmentation of iPhone versions. The first comes from a meeting between analysts from Oppenheimer and Apple execs last week. During the discussion, Apple revealed routes it was exploring for expanding the iPhone’s market share: More functionality, lower prices, geographic growth and market segmentation with different models. This information was then presented by Yair Reiner, an analyst at Oppenheimer, to clients at the end of last week.

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