A note to all my coffee-drinking friends:

Starbucks is about to launch its biggest product rollout ever, and I want YOU to be one of thepress_Via 3 Packs_US_211_2403 first to know about it.

VIA™ Ready Brew: What is it?

When I first heard about VIA™ Ready Brew, I was skeptical. However, when I tasted VIA™ Ready Brew, I was amazed! This is not your grandma’s instant coffee! It’s rich, flavorful Starbucks® coffee in an instant we like to say.

Starbucks found a way to offer a truly great cup of coffee that you can prepare by just adding hot or cold water—YES! I said COLD water! Iced coffee!

While other instant coffees taste flat and lifeless, Starbucks VIA™ Ready Brew is different – it’s full-bodied and flavorful, just like the Starbucks® coffee we all know and love.

It’s made with the highest quality, ethically sourced, 100% Arabica beans. The difference is in the proprietary, all-natural process that Starbucks spent years perfecting. The coffee is micro-ground in a way that preserves all of its essential oils and flavor. No other coffee company takes this step, and it makes all the difference!

VIA™ Ready Brew comes in portable, fresh individual packets, each delivering a delicious 8-oz. cup of coffee—great for people on the go!

Someone even said, “It’s like cheating on your French press.” That’s how good it is.

VIA™ Ready Brew is available in Italian Roast, which is rich, intense and Extra Bold, and Colombia, which is smooth, nutty and Medium.

I am now taking pre-orders at my store so you can be assured you’ll be one of the first to get your hands on it. If you’re interested, or if you have any question about VIA™ Ready Brew, please let me know.

Would you like to go ahead and pre-order a 12-pack of VIA Ready Brew today?

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